Netflix Provides Video Podcasts To Its Platform With New Partnership Deal
Netflix is gearing as much as enchantment to podcast lovers in a serious approach.
The streaming big has struck a cope with iHeartMedia to deliver video podcasts to the platform, together with new episodes from reveals like Joe and Jada, New Rory & MAL, and The Invoice Simmons Podcast. The podcasts are anticipated to roll out Netflix in early 2026, although an official launch date has not but been introduced.
Earlier this yr, Netflix additionally reached an settlement with Spotify that permits podcasts from the platform to be watchable on its service, signaling a transparent push into the video podcast house. iHeartMedia CEO Bob Pittman spoke on the brand new partnership in an announcement, highlighting the expansion of the medium and the pure enlargement into video:
“Audio podcasting has been the fastest-growing medium over the previous 20 years, and now we’re thrilled to increase that have with an thrilling new class, video podcasts. Netflix has a number one video-first service, and this partnership completely enhances our robust audio basis. Working with Netflix, an vital chief in leisure, provides followers yet another solution to join with the personalities they love and opens the door to new audiences, together with viewers discovering these reveals for the primary time.”
Pittman continued by emphasizing the community-driven nature of podcasts and the way video enhances that connection.
“These reveals characteristic dynamic hosts, compelling conversations, and passionate fan communities, obtainable in each audio and now as a pure video extension. Audiences can not solely pay attention but additionally watch and luxuriate in top-rated iHeartPodcasts alongside award-winning sequence and films from Netflix.”
With Netflix persevering with to blur the traces between conventional TV, movie and digital media, video podcasts seem like the platform’s subsequent large play.
