Kendrick Lamar Pops Out At TDE’s twelfth Annual Christmas Toy Drive

Prime Dawg Leisure just lately held its twelfth annual Christmas occasion, persevering with a practice rooted in neighborhood and tradition.
As a part of its annual giveback, the label hosted a free live performance and toy drive, encouraging followers to convey an unwrapped toy for entry. With a stacked lineup that includes Ab-Soul, Doechii, Isiah Rashad, and extra, the occasion was already shaping as much as be a memorable evening. TDE nonetheless had yet one more shock in retailer for the attendees when Kendrick Lamar pulled up.
He kicked off the second performing “Squabble Up, “ earlier than delivering the knockout punch by bringing out SZA. The 2 joined forces to carry out their fan-favorite collab, “30 For 30,” including to the vacation spirit.
The annual Christmas occasion has develop into a staple on the West Coast over time, with TDE preserving issues in-house by showcasing its personal roster. Jay Rock has beforehand spoken concerning the significance of the toy drive and giving again to the neighborhood:
“I grew up right here, and for folks to see us come again and provides again, it’s a blessing. I used to be one in all these children out right here, too. If there’s a child on the market attempting to try for one thing nice, it’s motivation that regardless of the place you come from, you may make it out if you happen to keep devoted.”
Regardless of Kendrick Lamar not being a part of TDE, he continues to indicate up for his neighborhood. It’s been a giant month for the Compton rapper, as he additionally just lately realized that “Not Like Us” grew to become the most-streamed rap track on Apple Music in 2025, whereas his op, Drake, was named the platform’s most-streamed artist.