Morgan launches new Silverstone dealership in partnership with Woodcote & Copse

Iconic British model Morgan is increasing its presence by partnering with high-performance sports activities automotive retailer Woodcote & Copse, to open the brand new Morgan Silverstone dealership on the Silverstone Circuit in Northamptonshire.

This new dealership will deal with each gross sales and aftersales providers for Morgan’s vary, together with new and pre-owned fashions, and goals to spice up the model’s accessibility and repair high quality.

Woodcote & Copse already represents notable British manufacturers similar to Lotus and Caterham and this new partnership aligns with Morgan’s technique to deepen its reference to lovers via specialised retail companions.

An official launch occasion was held on November 7 the place the newest Morgan lineup – the Tremendous 3, Plus 4, and Plus Six – had been on show.

Jonathan Wells, Morgan’s chief design officer, supplied company with an in-depth look into the model’s handcrafted design philosophy of Morgan’s coachbuilding.

The launch comes on the heels of Morgan’s latest successes, such because the October unveiling of the sold-out Plus Six Pinnacle, marking the top of manufacturing for the Plus Six earlier than Morgan plans to introduce a brand new flagship mannequin in 2025.

Jack Woodgate, head of gross sales, Morgan Motor Firm, mentioned: “We’re excited to be partnering with Woodcote & Copse to characterize Morgan on the iconic house of British motorsport, Silverstone. The staff behind Morgan Silverstone is one with in depth expertise and a dedication to delivering distinctive customer support that we all know will improve Morgan’s dealership community within the UK.”

Matthew Haskins, managing director of Woodcote & Copse, added: “Morgan Silverstone marks an thrilling new chapter in our dedication to delivering genuine British sports activities automotive experiences. We’re proud to accomplice with Morgan Motor Firm to carry its distinctive vary to our clients. We sit up for welcoming lovers and new clients alike to Silverstone to expertise Morgan’s timeless design, partaking driving dynamics, and signature craftsmanship at this iconic location.”

Pictured: Jack Woodgate, Morgan head of gross sales; Nigel Payne, Woodcote & Copse; Nima Khandan-Nia, Woodcote & Copse chairman; Matthew Haskins.Woodcote & Copse managing director; Toby Blythe, Morgan chief advertising and marketing officer; Jonathan Wells, Morgan chief design officer.