Aston Martin expands with landmark Grange, JCT600 dealerships

Aston Martin is opening a number of new dealerships throughout the UK in a bid to assist improve buyer engagement by personalised service.

One of the important additions is the newly opened Aston Martin Birmingham in Solihull, strategically situated close to the model’s international headquarters in Warwickshire.

This £10 million funding, made by Grange, a part of the Cambria Cars group, covers a 1,204 sqm space, creating 30 jobs and that includes a singular exterior design.

It provides a Q by Aston Martin buyer specification lounge, offering shoppers with the chance to have interaction with superior digital instruments to configure their personalised Aston Martin, alongside bodily samples to assist create their dream automobile.

The showroom homes eight fashions and features a class-leading seven-bay aftersales facility. The brand new Birmingham location builds on the opening of Aston Martin Edinburgh by Grange earlier this 12 months.

Aston Martin can also be enhancing its presence within the north of England with the launch of a brand new 1,468 sqm dealership in Leeds, operated by Yorkshire-based automotive retailer JCT600.

This Brooklands-based facility provides a lounge and specification area for patrons, with ten Aston Martin fashions on show. The positioning includes a nine-bay aftersales facility and a devoted components and equipment facility.

Each new dealerships are the primary within the UK to embody Aston Martin’s new ultra-luxury imaginative and prescient and company id, drawing design inspiration from the model’s flagship international showroom in Manhattan.

Along with these main openings, Aston Martin is welcoming Marshall Motor Group to its UK vendor community. Marshall will symbolize the south east of England, working from Sevenoaks.

Marco Mattiacci, Aston Martin’s international chief model and industrial officer, stated: “The funding in these landmark new UK retail areas comes on the good time, as we convey to market essentially the most numerous, dynamic, and fascinating portfolio throughout the ultra-luxury and high-performance automotive segments.”

Mattiacci additionally famous the energy of Aston Martin’s present mannequin lineup, which incorporates the brand new V12 Vanquish, the Vantage, the upgraded DBX707, and the DB12.

Aston Martin stated its UK vendor community will proceed to increase this 12 months and into 2025 together with a high-profile flagship location in central London subsequent 12 months.