50 Cent Faces New Management at Starz After Byron Allen’s Acquisition
50 Cent’s Starz empire simply received a brand new energy participant in Byron Allen, and the community’s whole technique might shift.
50 Cent is about to have a totally totally different dynamic at Starz now that Byron Allen simply turned a serious participant within the community’s future.
In keeping with The Hollywood Reporter, Allen dropped $25 million to seize a ten.7 p.c stake within the streaming platform, and this transfer might reshape how the rapper-producer operates his whole tv empire.
50 Cent’s relationship with Starz has been rocky for years. He’s gone on social media rants about delayed renewals, artistic management points, and what he sees because the community dragging its toes on greenlighting initiatives.
The strain between Fif and the community has been actual, and it’s performed out publicly greater than as soon as. However now there’s a brand new voice within the room, and Allen isn’t the kind to take a seat on the sidelines.
Allen owns The Climate Channel, which he acquired for round $300 million in 2018. He additionally controls Allen Media Group, 27 native TV stations throughout the nation, and streaming platforms like TheGrio and Native Now.
His internet price sits round $800 million, making him one of the crucial severe media moguls within the recreation. This isn’t some passive investor. Allen has already signaled he’s able to become involved in Starz’s operations and technique.
50 Cent constructed an empire at Starz that features Energy, the flagship sequence that launched in 2014, together with Energy Ebook II: Ghost, Energy Ebook III: Elevating Kanan, Energy Ebook IV: Power, and the hit sequence BMF, which chronicles the rise and fall of the Black Mafia Household.
He’s additionally received Energy: Origins in growth. That’s a large catalog of content material that’s been central to Starz’s id.
The query now’s whether or not Allen’s arrival adjustments the dialog.
Allen’s submitting with the SEC made clear he’s not only a passive stakeholder. He mentioned he could have interaction in communications with shareholders, administration, and the board about Starz’s operations, prospects, and enterprise methods.
Translation? He’s able to have a say in how issues run.
With Allen now holding important affect at Starz, 50 Cent would possibly lastly have somebody on the desk who understands the worth of his content material and strikes quick.
